Vol. 14 No. 1 (2026): Business & Management Studies: An International Journal
Articles

The effect of digitalisation on job satisfaction and motivation

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  • Haldun Turan,
  • Kenan Aydın
Haldun Turan
Assistant Professor, Istanbul Rumeli University, Faculty of Engineering and Natural Sciences, Department of Artificial Intelligence and Machine Learning, Istanbul, Turkey
Kenan Aydın
Prof. Dr., Istanbul Gelisim University, Faculty of Economics, Administrative and Social Sciences, Department of Business Administration, Istanbul, Turkey

Published 2026-03-25

Keywords

  • Digitalisation, Technology Acceptance Model, Motivation, Job Satisfaction, PLS-SEM
  • Dijitalleşme, Teknoloji Kabul Modeli, Motivasyon, İş Tatmini, PLS-SEM

How to Cite

The effect of digitalisation on job satisfaction and motivation. (2026). Business & Management Studies: An International Journal, 14(1), 486-499. https://doi.org/10.15295/bmij.v14i1.2727

Copyright (c) 2026 Haldun Turan- Kenan Aydın

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite

The effect of digitalisation on job satisfaction and motivation. (2026). Business & Management Studies: An International Journal, 14(1), 486-499. https://doi.org/10.15295/bmij.v14i1.2727

Abstract

This study aims to examine the effects of the sub-dimensions of employees' perception of digitalisation (Perceived Usefulness PU, Perceived Ease of Use PEU, Computer Playfulness CP, Computer Anxiety CA, Perceived Enjoyment PE, Job Relevance JR, Behavioural Intention BI) on motivation and job satisfaction. The research was conducted using data collected from 301 white-collar employees across various sectors in Turkey, and Partial Least Squares Structural Equation Modelling (PLS-SEM) was used for analysis. Model suitability was evaluated solely on the SRMR value, in line with the literature, and the model fit well. The findings showed that PU, PEU, CP, PE, JR, and BI had significant effects on motivation and job satisfaction; CA, on the other hand, yielded unexpected results in some relationships. In addition, high R² values for motivation and job satisfaction indicate that perceptions of digitalisation account for a substantial portion of employee attitudes. As a result of this research, perceptions of digitalisation play a significant role in shaping employees' psychological well-being and influencing their overall work experience. The study contributes to both theoretical literature and organisational practices by highlighting the importance of human-centred approaches to digital transformation.

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