Abstract

The current research aims to identify the relationships between green consumption, voluntary simple consumption and awareness of consumer rights. For this purpose, 414 consumers were asked questions by face-to-face survey method in Istanbul and the data obtained were interpreted with SPSS 21 program. Analysis for; reliability, frequency, correlation and regression were made and results were evaluated. According to the results, green consumption has a positive effect on the awareness of consumer rights. Consumers who are conscious about green consumption are also aware of the consumer rights. However, there is no significant relationship between voluntary simple consumption behavior and the consumer rights’ awareness.