ZEREN, D.; KALKAN, A. MARKA MİRASININ SATIN ALMA NİYETİ, MARKA İMAJI, MARKAYA GÜVEN, MARKA SADAKATİ VE MÜŞTERİ TATMİNİ ÜZERİNE ETKİSİ. Business & Management Studies: An International Journal, [S. l.], v. 7, n. 5, p. 2891–2909, 2019. DOI: 10.15295/bmij.v7i5.1365. Disponível em: https://www.bmij.org/index.php/1/article/view/1365. Acesso em: 28 mar. 2024.